Using Tumblr for Business

Read time: 5 minutes

Tumblr is a social platform that to this day seems to mystify businesses and brands. Since it’s launch in 2007 it has garnered more than 420 million users and more than 217 million blogs have been made with about 113.6 million posts per day. Needless to say Tumblr is a… Keep Reading

5 Questions to Ask When Cleaning Up Blog Content

Read time: 4 minutes

Your blog is a major part of your content marketing strategy. A blog is a great way to generate new, updated content for search engines. In addition, it’s a great way to raise awareness about your brand and share your knowledge about your industry. Depending on how often you post,… Keep Reading

Building Your Online Community With A Company Blog

Read time: 3 minutes

The headline of this post may seem a little mundane. Why would an experienced SEO professional working for a reputable digital marketing agency write about blogging? Hasn’t this been covered 1 millions time before? Well, I was surprised to learn businesses still do not realize how important it is and… Keep Reading

The 5 W’s for Serving as a Guest Contributor

Read time: 3 minutes

What exactly is a guest contributor? A guest contributor is an individual, not on staff, who writes articles for publications, particularly digital publications. These can range from blogs or magazines for a specific industry to general news publications. Theoretically anyone can serve as a guest contributor. But depending on the… Keep Reading

The Top 3 Tools for Digital PR Practitioners

Read time: 2 minutes

As an Online PR Specialist working for an agency, my co-workers and I use a variety of tools to perform outreach and find the most innovative thought leaders in our client’s verticals. While the tools I use for my job may be slightly different than those of a traditional PR… Keep Reading

Marketing Publications We Are Thankful For in 2015

Read time: 2 minutes

The holidays have come and gone and we are jamming into 2015 already! As Internet marketers, when we are not busy in Google Analytics monitoring campaigns and working on creative strategies, we are scouring the Internet for the latest and greatest trends. This helps us to stay up-to-date and learn… Keep Reading

5 Reasons You Need Content Marketing

Read time: 4 minutes

I received a call from a business owner complaining about a vigilante trying to ruin his company’s reputation. He asked, “What am I supposed to do?” “Someone has been writing bad reviews, writing blog posts, and even created a page on his site with claims that I stole money from… Keep Reading

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